Addis Ababa, Ethiopia – In a city where bustling streets and rapid urbanization often lead to dangerous road conditions, one organization is turning the tide against traffic injuries—armed with a powerful tool from the Global Alliance of NGOs for Road Safety and the reach of social media.
“Mobility Snapshots”: A Global Tool for Local Change
“Save the Nation,” a leading Ethiopian advocacy group, is harnessing the Mobility Snapshots tool—developed by the Global Alliance of NGOs for Road Safety—to expose hazards and push for rapid government action. These striking visual reports, shared across Facebook, TikTok, and other platforms, document deadly intersections, reckless speeding zones, and missing pedestrian infrastructure, turning public frustration into real-world fixes.
From Viral Posts to Life-Saving Action
The strategy is simple but game-changing:
1. Capture the Risk– Using the Mobility Snapshots methodology, teams document high-risk areas (like unmarked crossings or chaotic traffic flow).
2. Mobilize the Masses – The snapshots go viral, rallying community demand for safer streets.
3. Hold Leaders Accountable– Authorities face undeniable pressure to act—fast.
And the results speak for themselves.
A Recent Win: The Intersection That Changed Overnight
One viral TikTok post, powered by the Mobility Snapshots approach, exposed a deadly Addis Ababa intersection where pedestrians faced daily danger. Within weeks, the government installed new crosswalks and speed bumps—a direct victory for people-powered advocacy.
“The Mobility Snapshots tool gives us undeniable proof—and social media turns that proof into public pressure, said a “Save the Nation” spokesperson. “When thousands demand action, leaders can’t look away.”
The Bigger Mission: A Safer Ethiopia, Backed by Global Expertise
Beyond quick fixes, “Save the Nation” is pushing for systemic reform—including Ethiopia’s participation in the Global Ministerial Conference on Road Safety. Their work, supported by the Global Alliance of NGOs for Road Safety, aims to make Addis Ababa a model for urban safety across Africa.
Join the Movement
Every like, share, and tagged snapshot fuels the fight. Follow #SafeAddisAbaba and tag your own dangerous road sightings—because change starts with awareness.
Your voice could save a life. Stay tuned for the next snapshot. 
